Skin Protect
Hamburg, Germany
Year
2023
Details
Defined and prioritised new value spaces in the skin protection category for Beiersdorf
Services
- Value Space Definition
Key Results
12
Value spaces identified
3
Investment mandates
1
Start-up partnership formed
Key Partners
Beiersdorf
Bundl
Outputs
Value Space Definition
Scanned the skin protection science and market to identify directions to invest
- Emerging personas definition
- Emerging science definition
- Start-up scouting
- Value space definitions
- Prioritisation framework
- Stakeholder workshop
Press and articles
Beiersdorf and HIPS enter partnership to target skin microbiome