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• CONSUMER-FOCUSED
   VENTURE BUILDER
Justin Howard

An entrepreneur on a mission to build some of the world’s most iconic ventures. Bringing creativity, proven capabilities and 10+ years of  learning to unlock venture growth.

Currently redefining energy drinks as Co-founder and CEO of OLEUS. Based in Barcelona, or chasing the perfect wave or coffee somewhere in the world.

•  Track Record

Led 30+ venture and innovation tracks across FMCG, finance, health, entertainment and B2B.

07

Venture Strategies
• VENTURE UNIT DESIGN
• VALUE SPACE DEFINITION
• THESIS DEVELOPMENT

07

Venture Partnerships
• START-UP SCOUTING
• INVESTMENTS
• ACCELERATOR PROGRAMS

20

Venture Builds
• MARKET POSITIONING
• MVP DEVELOPMENT
• MARKET VALIDATION
• FUNDRAISING
• GTM & SALES
• COMMUNITY BUILDING

Projects

(34)
•  Latest Projects
Venture Building

OLEUS

Antwerp, Belgium

Co-founded an energy drink brand with Nestle and bundl ventures

• Market Positioning • MVP Development • Market Validation • Business Model & Fundraising • GTM & Sales • Community Building
Venture Building

T.C.S.

Barcelona, Spain

Started a morning ritual concept with a talented friend. Paused to fully focus on OLEUS

• Market Positioning • MVP Development
Venture Partnering

EntertainmentLAB

Boom, Belgium

General management of innovation accelerator partnered with Tomorrowland and Startup Flanders

• Accelerator Program
Venture Partnering

CHANEL

Paris, France

Mentored intrapreneurs in the Sparks accelerator program, including sprint weeks in Paris

• Accelerator Program
•  More Projects
Venture Building

Monthlies

Munich, Germany

Developed the business model and pricing strategy for Essity’s menstrual health venture

• Business Model & Fundraising
Venture Building

Was Machst Du Kollegein

Frankfurt, Germany

Built and led GTM for a multi-market doctor training venture powered by Lilly

• MVP Development • Market Validation • GTM & Sales
Venture Partnering

CHANEL

Paris, France

Mentored intrapreneurs in the Sparks accelerator program, including sprint weeks in Paris

• Accelerator Program
SEE ALL PROJECTS
34

/  Venturing Straetgy   /   Venture Partnering   /   Venture Building   

/   Leader   /   Venture Architect   /   Entrepenuar   

My Capabilities

Venturing Strategy

  • Venture Unit Design
    • Design and set up venturing units for corporates
  • Value Space Definition
    • Define and prioritise investment spaces for venturing units to pursue
  • Thesis Development  
    • Interrogate investment spaces and define a build, buy or partner approach

Venture Partnering

  • Start-up Scouting
    • Source quality deals by leveraging an entrepreneurial network
  • Investments
    • Analyse, decide and transact start-up investments
  • Accelerator Programs
    • Set up and run an open innovation program

Venture Building

  • Market Positioning
    • Define and strategically place a value proposition in the market
  • MVP Development
    • Build and operationalise a lean product that validates critical hypotheses
  • Market Validation
    • Set up core GTM experiments and assess data against benchmarks & KPIs
  • Business Model and Fundraising
    • Develop a business model and go out to market for investment
  • GTM & Sales
    • Define audiences and channels, and execute growth experiments
  • Community Building
    • Build organic growth channels with viral content, events, and partnerships
Category Specialisations
FMCG
Finance Services
Health
Entertainment

Keen on collaboration? Let's harness our collective power to shape the future.

Say hello

contact@jhoward.co
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